Breathtaking natural beauty and untapped tourism potential to unleash
The spectacular region of Aseer is a hidden gem located in southwest Saudi Arabia. Nestled between the Sarawat Mountains – the longest mountain range in the country – and the Red Sea coast, the region offers something for everyone from picturesque landscapes to a rich culture steeped in history which dates back to pre-Islamic times.

+4K
of archaeological and historical sites
60%
of the country’s forests
180 km
wide stretch of coastline
2K
year old of tribesmen's traditions
20
tallest mountains in Saudi Arabia
The area is home to some of Saudi Arabia’s most lush greenery due to plentiful rainfall that makes its conditions favorable for farming. Its unique weather patterns compared to other regions provide cooler temperatures year-round making it an attractive destination for tourists looking for an escape from the hot temperatures.


The local culture here is truly one of a kind; with traditional garlands made of flowers still decorated by tribesmen for aesthetic reasons – a tradition that is 2,000 years old! There are also vibrant flower souqs filled with a wide array of colorful varieties, each unique in its own way.

With adventure seekers and nature lovers alike drawn to its unparalleled beauty, Aseer has all it takes to become a must-visit global tourism destination.
Explore the exquisite destinations of Aseer province.
Friendly locals, unspoiled wilderness, architecture, art, specialty products and enriching cultural experiences are just some of what this magnificent region has to offer.